TürkTraktör to Meet Farmers at the Adana Agriculture Fair
TürkTraktör, the longest-established manufacturer still operating in Türkiye’s automotive industry, will take part in the Adana Agriculture Fair on November 4–8 with its New Holland and Case IH brands. Showcasing a broad portfolio ranging from tractors and agricultural equipment to precision farming technologies, digital solutions and after-sales services, TürkTraktör will present visitors with options tailored to diverse agricultural production needs.TürkTraktör Company Leader Matthieu Séjourné stated that the Adana Agriculture Fair, serves an important meeting point for engaging directly with farmers, listening to their needs firsthand, and evaluating solutions that support their production processes together.
Séjourné said, “Listening to our farmers about the work they do, the equipment they use and the conditions they work in is one of our key priorities when developing our products and services. As one of Türkiye’s most productive agricultural areas, Adana and the wider Çukurova region offer a valuable opportunity for us to connect directly with farmers and better understand their needs. At the Adana Agriculture Fair, we will showcase tractors from our New Holland and Case IH brands alongside equipment for planting, tillage, harvesting and baling.
“With our precision farming technologies, we help farmers use agricultural inputs more efficiently, while our digital solutions support their access to information and help them plan their operations. Through our dealer and service network, we continue to support them from product selection throughout ownership. We invite all farmers to visit our stand at the Adana Agriculture Fair to learn more about our products and services.”
Tractor and Equipment Options for Diverse Agricultural Production Needs
Among the tractors TürkTraktör will highlight in Adana are the New Holland T5.75 Bluemaster and Case IH Farmall 75X. Both models feature a four-cylinder F28 engine delivering 75 hp of rated power, a standard Power Shuttle forward-reverse lever and a hydraulic lift capacity of 5,000 kg. Other developments across the product range include the New Holland T4F orchard series, an updated display in the TR6S series and the T6.180 Dynamic Command™ model.
The agricultural equipment line-up will include the New Holland TC5.90 combine harvester, a telehandler, large and small balers, and planting, spraying and tillage equipment. A Case IH large baler and the RB 465 RF variable-chamber round baler will also be on display at the fair.
Precision Farming and Digital Solutions
TürkTraktör helps farmers manage their agricultural operations more efficiently through its TTGuide smart guidance system, TTConnect fleet and vehicle tracking solutions, automatic steering, and flow and rate control systems. Its Smart Irrigation Management Kit and AI-powered Variable Rate Fertilization System also help farmers plan water and fertilizer use according to crop needs.
The Tarlam Cepte app, which has reached 200,000 users, provides farmers with round-the-clock digital support through its AI-powered TrakBot, covering weather information, irrigation and fertilization recommendations, satellite imagery and crop health analyses. Users can also access information about products and promotions and locate their nearest dealers and service centres through the app.
Supporting Farmers Through After-Sales Services
At the Adana Agriculture Fair, TürkTraktör will provide visitors with information about its Extended Warranty, TürkTraktör Seninle Service Package and Servisim offerings. Available in Easy, Base and Premium options, the TürkTraktör Seninle Service Package helps farmers manage scheduled maintenance through maintenance labour, maintenance kits, check-ups and additional support solutions.
